MDCplus - B2B Lead Generation

Get the edge on manufacturing efficiency with MDCplus!! Fixing about 46 effective meetings while maintaining a 29% reply rate and surpassing our targeted 100% KPI by 11%, demonstrates the effectiveness of our strategies.

Appointments booked in 6 months

Avg. KPIs achieved

0 %

Industry

Headquarters

Helsinki, Finland

Company size

About MDCplus

MDCplus works with a wide range of interfaces and data exchange protocols and can retrieve information from any machine tool. Using the informatics and inhouse strategies, MDCplus addresses the main production problems such as lack of transparency, data gap and efficiency losses. Enabling manufacturers to focus and rectify the issues Thus moving forward with the MDCplus motto to increase the efficiency of enterprises through the development and implementation of solutions based on IIoT & Industrial AI

Responsible team

Client’s challenges

Targeting Companies : Difficulties while searching for the companies that operate CNC machines having data collection capabilities.
Targeting Prospects: Hard to identify the correct individuals who are responsible for taking decisions.
Prospect Ghosting: Potential prospects have frequently ghosted during outreach

Solutions

Intensive Market Research: Background study of initial leads helped to determine the right strategies for search.
Effective communication with prospects: Asking thought provoking questions to prospects assisted to determine the right title to speak to.
Continuous follow-ups: Consistent and effective follow ups to catch the attention of prospects that have ghosted.
A/B Testing Method: Conducted tests to refine the approach for better communication and market targeting.